5 Secrets to an Impactful B School Application Essay

Writing an impactful application essay is probably the toughest part of applying to a B school. The admission rate at the top business schools is very low. Even candidates with high merit and impeccable credentials get rejected at times because their writing and way of expression does not impress the admission panel. Thus, if you want to get into a celebrated business school, you need to make sure that you prepare yourself enough to craft precise and compelling essays revealing your strength and convincing the readers that you are worthy of being considered for their B school. You can seek professional guidance from B school essay consultants regarding how to write appealing essays. 

Here are a few tips that may help you produce an application essay that will create a positive impact on the admission committee:

1.         Plan your Strategy:

It would not be fair to start writing by just going through the given topic without much thinking and planning.  Prior to writing the essay, you should take your time to think on the topic on which you have been asked to elaborate. You should plan a strategy on how to approach the topic and explain your points. Based on your strategy, you should start writing.

2. Keep the Introduction Short, Simple and Straightforward:

In order to make the start more engaging, candidates often turn the introduction dramatic. However, according to the experts, it is always better to keep the introduction of the essay short, to-the-point and simple. In order to create a sensational introduction, students often tend to ramble rather than answering the question.

The members of the admission committee need to scan through hundreds of answer sheets and a long, dramatic essay may test their patience Trying to present clear, crisp messages in simple language would fulfill a student’s purpose better in this respect.

3. Use Headings:

In B school admission test, the essay question is usually a combination of 3 to 4 questions. It is better if you use headings and answer each of the questions respectively. Headings not only help you avoid clumsiness and assist you to focus on the question asked but also add a concrete structure to your content. Though you use different headings, you need to ensure that your content under each heading is linked well to form a single coherent write-up.

4. Bring Out Your Real Self:

The admission panels at the famous business schools want to discover the real you, the person who attended GMAT classes, secured good scores. They are eager to know what inspires you and what sets you apart from the competition, your aspiration and career goals and how you want to reach your mission. Make sure that the real you and your personal opinions get clearly reflected in the B school admission essay you write. According to many expert B school essay consultants, it is even better if the students refer to their personal experiences to support the facts they mentioned in their essays.

5. Don’t be Generic, Offer Specific Details:

As already pointed out, the prime aim of the admission committee is to extract from candidates specific details about their work and their inspirations. The committee gets a deep insight into the character of the student just by looking at the question they choose to answer and also the specific details they provide in their essays. Let’s explain this with an example. If you are going to pursue an Executive MBA, you need work experience. Let us assume that you have the experience of working as a consultant at a premier management firm. In this instance, do not fill up your answer talking about generic stuff as an employee. Try to elaborate on the specific projects you have worked on and what role you played in that assignment. If you have the experience of handling overseas clients, talk about it.

Simply attending the GMAT classes and acquiring good GMAT scores is not enough. You need to prepare yourself for writing business school admission essays to reveal your worthiness a candidate. Keeping the above tips in mind will help you craft an impactful application essay that the B school admission board will love.